Qualifications: PhD, Quantitative Methods in Management, Specialized Master, Marketing, Bachelor’s Degree in General Management
Dr. Zahaf is an associate professor in marketing. He holds a PhD in quantitative methods in management (HEC Montreal, Canada), and a Master of Science in Marketing (HEC Montreal, Canada). He took positions at HEC Montreal (assistant professor), GERAD (researcher), American University in the Middle East (director of the MBA program), Lakehead University (head of the marketing discipline, University senate, accreditation committee, senate committee on teaching and learning), and the University of Ottawa (accreditation committee). He is currently the Associate Dean for Accreditation and the Head of the Academic Planning Unit at MSB.
Alternative Green Products Purchase Pattern
Think Globally, Act Locally: Marketing as A Driver of Corporate Social Responsibility
Trust orientations in the organic food distribution channels: A comparative study of the Canadian and French markets
https://www.sciencedirect.com/science/article/abs/pii/S0969698913000283
Canadian Organic Food Consumers' Profile and Their Willingness to Pay Premium Prices
The Effect of Retail Music Prices and Legislation on Music Piracy
Food Security in a Northern First Nations Community: An Exploratory Study on Food Availability and Accessibility
https://iportal.usask.ca/record/47392
Food Availability, Food Store Management, And Food Pricing In A Northern Community First Nation Community
https://www.academia.edu/69907601/Food_Availability_Food_Store_Management_and_Food_Pricing_in_a_Northern_Community_First_Nation_Community
Assessing the Impacts of Community Service Learning on Business and Non-Business Student Perceptions and Grades
Organic Food Consumers’ Purchasing Patterns and Willingness to Pay a Premium Price
Fair Pricing Of Emissions Permits: Nash Or Rosen?
Policy implications of market segmentation as a determinant of fixed-mobile service substitution: What it means for carriers and policymakers
Exploring the decision making process of Canadian organic food consumers: motivations and trust issues
Clustering Organic Food Consumers Using Purchasing Patterns
Identifying Consumer Behaviour toward Consumer to Consumer E-Commerce: Channel Adoption Barriers and Benefits
Causality Effects Between Celebrity Endorsement and the Intentions to Buy
Profiling Organic Food Consumers: Motivations, Trust Orientations and Purchasing Behavior
Decision making process of community organic food consumers: An exploratory study
Profiling Consumer-To-Consumer And Business-To-Consumer Buyers: Who Buys What?
A Game Theoretic Formulation of Joint Implementation of Environmental Projects
https://www.researchgate.net/publication/4886320_A_game-theoretic_formulation_of_joint_implementation_of_environmental_projects
A Differential Game of Joint Implementation of Environmental Projects
https://www.sciencedirect.com/science/article/abs/pii/S0005109805001809
Consumers’ Intentions To Buy Organic Food: An Extension Of The Theory Of Planned Behaviour
Distribution in The Ontarian Organic Food Market: Trends And Challenges
Trust orientations in the organic foods distribution channels : a comparative study of the Canadian and French markets
What would make consumers trust organic products? A qualitative study based on the distributors perspective
Assessing the Impacts of Community Service Learning on Business and Non-Business Student Perceptions and Grades
Fair Pricing Of Emissions Permits: Nash Or Rosen?
Organic Food Consumers’ Purchasing Patterns and Willingness to Pay A Premium Price
Clustering Organic Food Consumers Using Purchasing Patterns
Profiling Organic Food Consumers: Motivations, Trust Orientations and Purchasing Behavior
Segmenting the fixed and mobile service markets in the USA: A cluster analysis
https://www.researchgate.net/publication/220892592_Segmenting_the_Fixed_and_Mobile_Service_Markets_in_the_USA_A_Cluster_Analysis
Identifying Consumer Behaviour Towards Consumer To Consumer E-Commerce
Profiling Consumer-To-Consumer And Business-To-Consumer Buyers: Who Buys What?
Exploring The Decision Making Process Of Ontarian Organic Food Consumers
Exploring the decision making process of Canadian organic food consumers
Modeling the Permit Scheme: a Differential Game Approach
The Kyoto Protocol: Stakes and Realism
Ontarian organic food market: Assessing the market potential and the understanding of, and confidence in, the organic food system
Profiling Organic Food Consumers
CO2 abatement: an economic perspective
Alternative Foods: New Consumer Trends
Alternative Foods: Marketing Perspectives on the Production and Distribution Systems
Production and Distribution of Organic Foods: Assessing the Added Values
https://www.semanticscholar.org/paper/Production-and-Distribution-of-Organic-Foods%3A-the-Hamzaoui-Essoussi-Zahaf/d50d0b41c37f35b95a6ef153cb886382df2d5248
The Organic Food Market: Opportunities And Challenges
https://www.intechopen.com/chapters/25733
Joint Implementation of Environmental Projects: A Game Theoretic Approach
Study of the Variables Influencing the Purchase of Ecological Products
PLACE BRANDİNG THROUGH SUSTAINABLE CULTURE: THE ROLE OF FOOD AUTHENTICITY